Giving It a Name
Henry V. Porter, assistant executive secretary of the Illinois High School Association, was so impressed by the phenomenon that he wrote an essay to commemorate it. Entitled “March Madness,” it first appeared in the Illinois Interscholastic, the IHSA’s magazine, in 1939. The term struck a chord with newspapermen, who used it throughout their pages. During the tournament’s “Golden Era” of the 1940’s and 1950’s, “March Madness” became the popular name of the event. It was an era of some of Illinois’ most legendary teams, including the undefeated 1944 Taylorville squad and Mt. Vernon’s unstoppable back-to-back champions of 1949 and 1950. But the one champion remembered more than any other is tiny Hebron, a school of only 98 students, which won the tournament in 1952.

